Free SEO competitor check
Stop Letting Competitors Pull Ahead Unnoticed
See today's authority and keyword gaps before choosing your next SEO move. Compare DR, TrueDR, and traffic side by side, plus the keywords they rank top 20 for while you do not rank at all. One free check per competitor.
What the check compares
Authority head to head
DR, TrueDR, and monthly traffic for both domains, side by side. The authority gap shows whether backlink strength is likely to constrain your next ranking move.
Keyword gap
Keywords your competitor ranks top 20 for while you don't rank at all, with search volume and CPC. Proven demand plus a known ranking bar.
Trust reality check
TrueDR shows whether their authority survives a trust check. A competitor with a wide DR-to-TrueDR gap is weaker than the headline number suggests.
Why track competitors at all
Search is zero sum: every position a competitor gains is one you don't hold. The expensive way to learn this is an annual audit that discovers a competitor spent the year earning links and shipping content while your rankings quietly eroded. Tracking flips that: you see their DR climb within weeks, catch the new keywords they're winning, and respond while the gap is still one page instead of one strategy.
The gap keywords are the practical output. A keyword your competitor ranks 8th for with 900 monthly searches is a pre-validated content brief: demand proven, difficulty known, and you can check whether your authority clears the bar with the free keyword difficulty tool. Their overall authority is a ten-second lookup on the domain rating checker.
Free check vs Pro tracking
Free check
- One check per competitor pair
- DR, TrueDR, and traffic side by side
- Top 5 gap keywords with volume and CPC
- Public authority history for any listed site
Pro competitor tracking
- Continuous monitoring with change alerts
- Full keyword gap across your category peers
- Gained and lost backlink evidence
- AI visibility: who assistants recommend instead
Competitor tracking FAQ
What is competitor tracking in SEO?
Competitor tracking means watching the sites you compete with in search: their authority (Domain Rating and trust signals), the keywords they rank for that you don't, their backlink growth, and whether AI assistants recommend them. The point is seeing a gap while it is still specific enough to act on, instead of discovering months of movement in one retrospective audit.
Is this competitor check really free?
Yes. One check per competitor pair is free: we verify your email first because the check runs live authority lookups and a keyword-gap query on our side. You get both domains' authority side by side and a sample of the keywords your competitor ranks for that you don't. Continuous monitoring, the full gap list, and change alerts are part of Pro.
What is a keyword gap?
The keywords a competitor ranks in Google's top 20 for while your site doesn't rank at all. Each one is evidence that a nearby competitor found demand your site has not captured. Treat the list as candidates, then check search volume, relevance, and the authority bar before choosing what to pursue.
How do I track a competitor's Domain Rating over time?
Any domain listed on VerifiedDR gets a public authority profile with DR and TrueDR history charts and weekly and monthly changes, free. For tracking with alerts (score changes, gained and lost backlinks, AI visibility shifts), Pro monitors competitors continuously and tells you when something moves.
Which competitor metrics matter most?
Three cover most decisions: the authority gap (how their backlink strength compares with yours), the keyword gap (what they rank for that you don't), and trust quality (whether TrueDR discounts part of their headline DR because the supporting evidence looks weak or spam-heavy).
Can I see whether a competitor's authority is real?
TrueDR adjusts a listed domain's classic DR using backlink quality, traffic validation, and spam evidence. A wide gap between DR and TrueDR means the trust check discounts part of the headline score, giving you more context before copying that competitor's tactics.